One of the finalists, Dean Unglert, took his date, Rachel Lindsay, to fulfill his father, whom he had not seen for two years.
“I am doing my first-rate to ensure she’s as organized as viable,” Unglert said, “but I have not seen my father in two years so I’m similarly fearful for myself and Rachel walking into this situation.”
Kate Shellnutt, who wrote about this for The Washington Post, says the ultimate time she saw a Sikh on TV was in “The Office,” “in its early seasons after they had a Sikh man or woman who was their IT guy.”
There are an expected 25 million Sikhs worldwide and two hundred,000 to 500,000 inside the United States, Shelnutt reviews. But they remain one of the most misunderstood religions in the US.
“Any Sikh appearance [on prime-time TV] is unusual,” explains Shellnutt. “Here we have a person who is a white convert to a religion that originates lower back in India and Pakistan.”
The couple meets Englert’s father at a cabin in Colorado. The door opens and Paramroop Singh Khalsa, as Englert’s father is now known, is sitting on the ground surrounded by means of pillows. He has a long, white beard and is wearing a fuchsia cloak and turban.
In the quiet, matters didn’t pass nicely with Unglert and his dad. Unglert had a difficult time embracing his father’s existence as a Sikh. Shelnutt says it’s part of a larger rift among the 2.
“He’s setting jabs on his dad for lots of motives,” she says, “however his religion is a part of their anxiety.”
Meanwhile, the Sikhs that Shelnutt spoke with said they appreciated the truth that their faith becomes supplied on a truth TV display.
“They regarded pretty glad to peer a one of a kind faith,” she says, “to reveal that their faith has ethnic diversity as well and that Sikhs are human.”
Shelnutt says there are those among “Bachelorette” visitors who may have by no means encountered a Sikh and this is a possibility to get a conversation approximately the religion commenced.
Getting featured in your local newspaper is a great way to get exposure, and it is free! In addition to reaching a local target for your niche market, many papers have online versions, enabling you to post the link to the article on your website, blog, etc.
What to do:
1) Decide what you have done that is news-worthy and of local interest.
Are you publishing a book? Organizing a fundraiser or community event? Starting a new business, new location, or offering new services?
For ideas, take a look at your local paper for the kind of stories that are printed, long and short. For example, papers often features local authors. So if you have published an eBook or print book, there’s a good chance they will write about you.
The story doesn’t have to be related to your business. The point is to get your name in the paper, so that there can be at least a mention of what you do professionally. For example, if gardening is your hobby and they have a gardening section, you can write an article on gardening tips.
2) Write a press release. Be concise, and include key information.
If you’ve never written a press release, search the internet for some tips. The paper is likely to edit and contents, so don’t be surprised if what you see in print doesn’t match what you sent! Remember the 5 W’s and one H: Who, What, When, Where, Why, and How.